• Exit Readiness

    Exit Camp prepares management teams to navigate the sell-side process with clarity and confidence. Teams learn to communicate core value drivers persuasively and avoid the common mistakes that erode buyer conviction and valuation.

  • Delivered on Your Team's Schedule

    Exit Camp delivers exit readiness on your team’s schedule—not a consultant’s. With over 90 minutes of on-demand training, role-play scenarios, and interactive workbook tools, management can prepare when it’s convenient without disrupting day-to-day execution.

  • Driving Better Outcomes

    Aligned management teams and clear, compelling messaging build buyer conviction. Exit Camp helps leaders deliver a repeatable, evidence-based narrative that holds up under scrutiny—and equips deal teams to carry that story through Investment Committee approval.

Exit Camp Curriculum

Comprehensive video modules and workbook assets that help management teams sharpen their narrative, anticipate diligence, and prepare with confidence.

    1. Begin Exit Camp

    2. Breaking News from the Exit News Network

    3. Welcome to Exit Camp

    4. Getting Started with the Exit Camp Workbook

    5. Tell Us About Yourself

    6. Differentiation and Strategic Positioning

    7. Why do Customers Choose Us

    8. Three Most Impactful Business Processes

    9. What Motivates You

    10. Sources of Competitive Advantage

    1. Risk Considerations

    2. Risk Factors

    1. Exit Process Overview

    2. The Fireside Chat

    3. Key Process Documents

    1. The Private Equity Group Deal Team

    2. Third-party Buy Side Advisors

    3. The Investment Memorandum

    1. Introduction to the Message Triangle

    2. Building Your Message Triangle

    3. Building Your Message Triangle - Workbook

    1. Making Persuasive Arguments

About this course

  • 35 lessons
  • 1.5 hours of video content

About True Bearing's Exit Camp

Most management teams enter a sale process by jumping straight into presentation rehearsals built around banker materials. Exit Camp takes a different approach.


Exit Camp is an on-demand training and preparation program designed to help management teams become truly exit-ready—before buyer scrutiny begins. Rather than memorizing scripts or reacting in real time, management teams learn how to develop structured, defensible messages in their own voice and deliver them with clarity and confidence.


The program follows CoolCo, a PE-backed HVAC and plumbing business, as its leadership team prepares for an exit. Along the way, participants gain a practical understanding of how the sell-side process actually works, who the key players are, and how critical documents and narratives are built over time.


Exit Camp helps teams sharpen their core value drivers, control the narrative during management presentations, and make persuasive arguments that build buyer conviction. Common value-draining mistakes and credibility traps are covered in detail—along with strategies to avoid them.


Finally, Exit Camp pressure-tests management’s story through an innovative AI-based diligence tool, providing feedback that prepares teams for the questions, skepticism, and challenges that professional buyers bring to every deal.